:root {
  --trade: #176b87;
  --trade-dark: #103f52;
  --trade-soft: #e8f3f6;
  --trade-accent: #f2aa3c;
  --ink: #17243b;
  --muted: #596779;
  --paper: #fffdf8;
  --white: #fff;
  --line: #d8e1e6;
  --shadow: 0 24px 70px rgba(23, 36, 59, .14);
  --shell: min(1180px, calc(100% - 40px));
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; color: var(--ink); background: var(--paper); font: 17px/1.65 "DM Sans", Arial, sans-serif; -webkit-font-smoothing: antialiased; }
img { display: block; max-width: 100%; }
a { color: inherit; }
button, input, textarea { font: inherit; }
.shell { width: var(--shell); margin-inline: auto; }
.sr-only { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0,0,0,0); white-space: nowrap; border: 0; }
.skip-link { position: fixed; top: -80px; left: 16px; z-index: 100; padding: 10px 16px; color: #fff; background: var(--ink); border-radius: 8px; }
.skip-link:focus { top: 12px; }

.site-header { position: sticky; top: 0; z-index: 50; background: rgba(255,253,248,.95); border-bottom: 1px solid rgba(23,36,59,.1); backdrop-filter: blur(14px); }
.nav-wrap { min-height: 78px; display: flex; align-items: center; justify-content: space-between; gap: 28px; }
.brand { display: inline-flex; align-items: center; gap: 10px; color: var(--ink); text-decoration: none; font-size: 1.12rem; letter-spacing: -.02em; }
.brand img { width: 31px; height: 44px; object-fit: contain; }
.brand strong { color: var(--trade); }
.site-nav { display: flex; align-items: center; gap: 26px; }
.site-nav a { color: #354154; text-decoration: none; font-size: .9rem; font-weight: 700; }
.site-nav a:hover { color: var(--trade); }
.site-nav .nav-cta { padding: 11px 18px; color: #fff; background: var(--trade); border-radius: 999px; }
.nav-toggle { display: none; width: 44px; height: 44px; padding: 10px; background: transparent; border: 0; }
.nav-toggle > span:not(.sr-only) { display: block; height: 2px; margin: 5px 0; background: var(--ink); }

.trade-hero { padding: 72px 0 68px; overflow: hidden; background: linear-gradient(135deg, var(--trade-soft), #fffdf8 75%); }
.hero-grid { display: grid; grid-template-columns: minmax(0, 1.04fr) minmax(420px, .96fr); gap: 66px; align-items: center; }
.eyebrow { margin: 0 0 18px; color: var(--trade); font-size: .76rem; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; }
.eyebrow::before { content: ""; display: inline-block; width: 28px; height: 2px; margin: 0 9px 3px 0; background: var(--trade-accent); }
h1, h2 { margin: 0; font-family: "Newsreader", Georgia, serif; font-weight: 600; letter-spacing: -.035em; line-height: 1; }
h1 { max-width: 730px; font-size: clamp(3.5rem, 5.7vw, 6rem); }
h1 em { color: var(--trade); font-weight: 500; }
.hero-lede { max-width: 690px; margin: 25px 0 0; color: #485669; font-size: 1.16rem; }
.button-row { display: flex; flex-wrap: wrap; gap: 13px; margin-top: 30px; }
.button { min-height: 52px; display: inline-flex; align-items: center; justify-content: center; gap: 10px; padding: 12px 22px; border: 1px solid transparent; border-radius: 999px; text-decoration: none; font-weight: 800; cursor: pointer; }
.button-primary { color: #fff; background: var(--trade); }
.button-primary:hover { background: var(--trade-dark); transform: translateY(-1px); }
.button-secondary { background: rgba(255,255,255,.8); border-color: color-mix(in srgb, var(--trade) 35%, #fff); }
.hero-notes { display: flex; flex-wrap: wrap; gap: 8px 22px; margin: 26px 0 0; padding: 0; color: #536175; list-style: none; font-size: .84rem; }
.hero-notes li::before { content: "✓"; margin-right: 7px; color: var(--trade); font-weight: 900; }
.hero-visual { position: relative; min-height: 570px; overflow: hidden; border-radius: 32px; box-shadow: var(--shadow); }
.hero-visual img { width: 100%; height: 570px; object-fit: cover; }
.hero-visual::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, transparent 40%, rgba(9,25,33,.78)); }
.lead-overlay { position: absolute; right: 22px; bottom: 22px; left: 22px; z-index: 2; padding: 22px; color: #fff; background: rgba(13,31,39,.84); border: 1px solid rgba(255,255,255,.25); border-radius: 20px; backdrop-filter: blur(10px); }
.lead-overlay small { color: color-mix(in srgb, var(--trade-accent) 70%, #fff); font-weight: 800; letter-spacing: .09em; text-transform: uppercase; }
.lead-overlay strong { display: block; margin: 5px 0; font-family: "Newsreader", Georgia, serif; font-size: 1.55rem; line-height: 1.15; }
.lead-overlay span { color: #e4edf0; font-size: .82rem; }

.trust-strip { background: #fff; border-block: 1px solid var(--line); }
.trust-grid { display: grid; grid-template-columns: repeat(3, 1fr); }
.trust-grid p { margin: 0; padding: 24px 30px; border-right: 1px solid var(--line); }
.trust-grid p:first-child { padding-left: 0; }
.trust-grid p:last-child { border-right: 0; }
.trust-grid strong, .trust-grid span { display: block; }
.trust-grid strong { font-family: "Newsreader", Georgia, serif; font-size: 1.12rem; }
.trust-grid span { color: var(--muted); font-size: .78rem; }

.section { padding: 105px 0; }
.soft-section { background: color-mix(in srgb, var(--trade-soft) 58%, #fff); }
.section-heading { max-width: 800px; margin-bottom: 46px; }
.section-heading.centered { margin-inline: auto; text-align: center; }
.section-heading h2, .contact-copy h2 { font-size: clamp(2.7rem, 4.4vw, 4.5rem); }
.section-heading > p:not(.eyebrow) { color: var(--muted); }
.pain-grid, .steps { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.pain-card { min-height: 290px; padding: 30px; background: #fff; border: 1px solid var(--line); border-radius: 24px; }
.pain-card > span { color: var(--trade); font-size: .76rem; font-weight: 800; }
.pain-card h3, .step h3 { margin: 56px 0 12px; font-family: "Newsreader", Georgia, serif; font-size: 1.72rem; line-height: 1.12; }
.pain-card p, .step p { margin: 0; color: var(--muted); font-size: .92rem; }

.capture-section { color: #fff; background: var(--trade-dark); }
.capture-grid { display: grid; grid-template-columns: .82fr 1.18fr; gap: 92px; align-items: center; }
.capture-copy .eyebrow { color: color-mix(in srgb, var(--trade-accent) 70%, #fff); }
.capture-copy h2 { font-size: clamp(2.7rem, 4.4vw, 4.5rem); }
.capture-copy > p:not(.eyebrow) { color: #d2e2e7; }
.capture-list { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin: 0; padding: 0; list-style: none; }
.capture-list li { padding: 17px; color: var(--ink); background: #fff; border-left: 4px solid var(--trade-accent); border-radius: 12px; font-size: .88rem; font-weight: 700; }
.summary-box { margin-top: 18px; padding: 22px; color: var(--ink); background: var(--trade-soft); border-radius: 16px; }
.summary-box small { display: block; color: var(--trade); font-weight: 800; text-transform: uppercase; }
.summary-box p { margin: 5px 0 0; font-family: "Newsreader", Georgia, serif; font-size: 1.25rem; line-height: 1.35; }

.step { padding: 28px; border-top: 2px solid var(--ink); }
.step > span { display: grid; place-items: center; width: 40px; height: 40px; background: var(--trade-soft); border-radius: 50%; color: var(--trade); font-weight: 900; }
.step h3 { margin: 24px 0 10px; }
.faq-list { max-width: 850px; margin: 0 auto; border-top: 1px solid var(--line); }
.faq-list details { border-bottom: 1px solid var(--line); }
.faq-list summary { padding: 22px 44px 22px 0; cursor: pointer; font-family: "Newsreader", Georgia, serif; font-size: 1.4rem; font-weight: 600; }
.faq-list details p { max-width: 760px; margin: -5px 0 24px; color: var(--muted); }

.contact-section { background: var(--trade-soft); }
.contact-grid { display: grid; grid-template-columns: .85fr 1.15fr; gap: 90px; align-items: start; }
.contact-copy > p:not(.eyebrow) { color: var(--muted); }
.contact-details { display: grid; gap: 5px; margin-top: 28px; }
.contact-details a { color: var(--trade); font-weight: 800; }
.contact-form { display: grid; gap: 18px; padding: 34px; background: #fff; border: 1px solid var(--line); border-radius: 24px; box-shadow: 0 18px 50px rgba(23,36,59,.08); }
.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.contact-form label { display: grid; gap: 6px; color: #3f4a5a; font-size: .82rem; font-weight: 800; }
.contact-form input, .contact-form textarea { width: 100%; padding: 13px 14px; color: var(--ink); background: #fff; border: 1px solid #c7d2da; border-radius: 10px; }
.contact-form input:focus, .contact-form textarea:focus { outline: 3px solid color-mix(in srgb, var(--trade) 20%, transparent); border-color: var(--trade); }
.contact-form .button { justify-self: start; border: 0; }
.form-message { min-height: 1.3em; font-size: .82rem; }
.form-message.success { color: #267052; }
.form-message.error { color: #a53737; }

.other-trades { padding: 45px 0; background: #fff; border-top: 1px solid var(--line); }
.other-trades strong { display: block; margin-bottom: 12px; }
.trade-links { display: flex; flex-wrap: wrap; gap: 8px; }
.trade-links a { padding: 7px 12px; color: var(--trade); background: var(--trade-soft); border-radius: 999px; text-decoration: none; font-size: .78rem; font-weight: 800; }
.site-footer { padding: 58px 0 24px; color: #d7e3e8; background: #112633; }
.footer-grid { display: grid; grid-template-columns: 1.7fr 1fr 1fr; gap: 60px; }
.footer-grid > div { display: grid; align-content: start; gap: 8px; }
.footer-grid a { text-decoration: none; font-size: .84rem; }
.footer-grid p { color: #aebfc7; font-size: .84rem; }
.footer-brand { color: #fff; }
.footer-brand strong { color: var(--trade-accent); }
.footer-bottom { display: flex; justify-content: space-between; gap: 20px; margin-top: 40px; padding-top: 20px; color: #9eb1ba; border-top: 1px solid rgba(255,255,255,.14); font-size: .76rem; }
.reveal { opacity: 0; transform: translateY(16px); transition: opacity .55s ease, transform .55s ease; }
.reveal.visible { opacity: 1; transform: none; }

body.plumbers { --trade: #126f9b; --trade-dark: #0b405b; --trade-soft: #e4f3f8; --trade-accent: #ef9e31; }
body.electricians { --trade: #a06d00; --trade-dark: #2c3036; --trade-soft: #fff4cf; --trade-accent: #f4c430; }
body.landscapers { --trade: #39734b; --trade-dark: #244a31; --trade-soft: #e8f2e6; --trade-accent: #d3a43b; }
body.renovators { --trade: #a15437; --trade-dark: #553125; --trade-soft: #f5ebe4; --trade-accent: #d7a44b; }
body.roofers { --trade: #8b3c32; --trade-dark: #4e2825; --trade-soft: #f5e8e5; --trade-accent: #db9b43; }
body.tilers { --trade: #147b7b; --trade-dark: #164b4e; --trade-soft: #e4f3f1; --trade-accent: #d6a84a; }
body.builders { --trade: #9b5b17; --trade-dark: #3e3933; --trade-soft: #f7eddd; --trade-accent: #edae49; }
body.hvac { --trade: #217297; --trade-dark: #163e59; --trade-soft: #e4f2f7; --trade-accent: #ef704d; }

@media (max-width: 980px) {
  .hero-grid, .capture-grid, .contact-grid { grid-template-columns: 1fr; gap: 48px; }
  .hero-visual { min-height: 470px; }
  .hero-visual img { height: 470px; }
  .pain-grid { grid-template-columns: 1fr 1fr; }
}
@media (max-width: 760px) {
  :root { --shell: min(100% - 28px, 1180px); }
  .nav-toggle { display: block; }
  .site-nav { position: absolute; top: 78px; right: 14px; left: 14px; display: none; padding: 18px; background: #fff; border: 1px solid var(--line); border-radius: 16px; box-shadow: var(--shadow); }
  .site-nav.open { display: grid; }
  .trade-hero { padding-top: 50px; }
  h1 { font-size: clamp(3.1rem, 15vw, 4.8rem); }
  .hero-visual { min-height: 410px; }
  .hero-visual img { height: 410px; }
  .trust-grid, .pain-grid, .steps, .capture-list, .footer-grid { grid-template-columns: 1fr; }
  .trust-grid p, .trust-grid p:first-child { padding: 18px 0; border-right: 0; border-bottom: 1px solid var(--line); }
  .section { padding: 78px 0; }
  .form-row { grid-template-columns: 1fr; }
  .contact-form { padding: 24px; }
  .footer-bottom { flex-direction: column; }
}
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } .reveal { opacity: 1; transform: none; transition: none; } }